A consulting firm focused on delivering process-driven transformations through Lean, Agile, and DevOps methodologies, Wecollab Consulting (P) Ltd. recognizes that every enterprise, regardless of size, requires tailored approaches when undergoing transformation or adoption. Customization remains essential, even for the most complex scenarios. In essence, Wecollab ensures that bespoke solutions meet the specific needs of both small and large businesses. Partnering with Applied Frameworks, Wecollab introduces Profit Streams, an innovative product enhancing profitability for businesses across the APAC and EMEA regions.
In an exclusive dialogue with The Interview World, Anupam Kharbanda, Director at Wecollab Consulting (P) Ltd., discusses the finer details of Profit Streams, sheds light on the product’s core principles, and explores the market potential. Here are the key takeaways from the conversation.
Q: Could you explain the new product that you will launch in India?
A: At Wecollab, we are driving the expansion of Profit Streams—a groundbreaking software designed to help enterprises boost profitability. Launched by Applied Frameworks in the U.S., this product introduces an innovative approach to improving business outcomes. By diving deep into an enterprise’s pricing and product strategies, we guide businesses toward more predictable and sustainable profitability across ventures.
Now, as Profit Streams enters India, Wecollab is the exclusive partner of Applied Frameworks in this region. Vikas Uppal, one of our co-founders, is the sole certified trainer for the APAC and EMEA regions. He is positioning us to lead its rollout across India, APAC, and EMEA regions. LinkedIn will soon buzz with posts about Profit Streams as the momentum builds and the market embraces this transformative solution.
Q: Could you elaborate on the underlying principles of Proft Streams?
A: Profitability is the ultimate goal for every organization, whether in the U.S., India, APAC, or the EMEA regions. Both small and large companies face the constant challenge of turning profits. While many focus on the top line, it’s the bottom line that truly matters. Profit Streams is a transformative program designed to help organizations overcome this challenge and move toward sustainable profitability.
The program begins with a one- to two-day workshop, introducing participants to the core concepts. This workshop sets the stage for a deeper transformation journey. Following the introduction, our product consultants collaborate directly with the organization’s leadership team, including CXOs, to shift their mindset and refine their pricing strategies. We employ various models and canvases to guide businesses toward profitability, ensuring they have the tools and insights needed for lasting success.
Q: Have you already launched this product in India?
A: We recently introduced Profit Streams in India, with our APAC and EMEA trainer announcing it to the market. As we roll out our awareness campaign and go-to-market strategy, we expect more people to recognize the value of this product. While we’ve just begun creating awareness, a larger unveiling is on the horizon. This is only the start, and soon, Profit Streams will become widely known across industries.
Q: How do you see the market opportunities for this product?
A: At Wecollab, we oversee the APAC and EMEA regions, while Applied Frameworks’ partners manage other markets. The potential for a product like Profit Streams is immense, as profitability is crucial for every business, regardless of size. Although it may be too early to precisely gauge the full market potential of this innovative solution, one thing is clear: every business can benefit from our solution to strengthen its bottom line.