The Interview World

Northern Extracts stands at the forefront of manufacturing premium-quality oleoresins, essential oils, and herbal extracts. Catering to the dynamic demands of the seasoning, flavor, fragrance, and nutraceutical industries, the company delivers products that resonate with the rich heritage of North Indian herbs and spices. True to its name, Northern Extracts celebrates the distinctiveness of its region by crafting exceptional offerings that embody authenticity and excellence.

Specializing in a diverse portfolio, the company produces oleoresins, essential oils, floral extracts, and specialty extracts. Every product adheres to the highest quality standards, ensuring unmatched potency, flavor, and efficacy. Leveraging their deep expertise in processing North Indian botanicals, Northern Extracts has emerged as a trusted partner for global businesses in food processing, nutraceuticals, and flavoring industries.

With a clear vision to dominate the B2B landscape, Northern Extracts prioritizes consistency, reliability, and excellence in service. Their rigorous quality control processes and unwavering adherence to delivery commitments have secured a growing base of loyal clients worldwide.

Innovation and customer satisfaction fuel the company’s ambitions. Northern Extracts is set to redefine the global markets for seasonings, flavors, and nutraceuticals while spotlighting the unique allure of North Indian botanicals.

In an exclusive conversation with The Interview World, Shreshta Khetan, CEO of Northern Extracts, shares compelling insights into the company’s key product offerings for the food industry. He highlights the factors that set Northern Extracts apart, provides an overview of business performance, and outlines his vision for the future. Here’s a detailed glimpse into his inspiring conversation.

Q: Can you provide an overview of Northern Extracts’ key offerings and their value proposition for the food processing industry?

A: Northern Extracts specializes in producing high-quality spice extracts, including oleoresins and essential oils. Essential oils capture the aromatic essence of spices, while oleoresins, for the layperson, offer a blend of aroma and a more pronounced focus on taste.

Globally, the oleoresin industry is largely dominated by a single hub—Kochi in Kerala, India. Remarkably, the city is home to the top 25 oleoresin manufacturers worldwide, a fact that remains one of the industry’s best-kept secrets. Amid this dominance, Northern Extracts has carved out a unique position. We are the only company in the world solely dedicated to seed spice oleoresins, and the first in northern India to venture into this niche. This distinctive focus inspired the name “Northern Extracts.”

Our portfolio includes essential oils and oleoresins derived from seed spices such as cumin, coriander, fennel, fenugreek, and ajwain. Additionally, we offer specialized extracts of ginger, further enriching our range of products.

At Northern Extracts, our commitment to innovation and regional expertise also sets us apart. By focusing on seed spice oleoresins, we also have redefined the boundaries of this industry, bringing the unique flavors and aromas of North Indian spices to the global stage.

Q: Do you utilize any synthetic substances or chemicals in the restoration process of these extracts?

A: No, not at all. Oleoresin is entirely natural. We never incorporate synthetic substances or artificial preservatives into our products. Our focus is exclusively on a select range of spice extracts. As I mentioned earlier, we are the only company in northern India specializing in this niche. Our mission is clear: to showcase the purity and versatility of spice extracts to the world. Introducing additives would compromise our authenticity and unique appeal. That’s why we work with a carefully curated portfolio of 8 to 15 products, including 8 essential oils and 8 oleoresins—all completely natural and unadulterated.

Q: Do you supply these products exclusively within India, or do you also cater to international markets?

A: Our customer base spans both India and international markets, including Europe, the USA, and several countries in Southeast Asia. We proudly export our products to these regions, showcasing our global reach and commitment to excellence.

Q: Can you share insights into the scale and scope of your business operations?

A: We are a young company, established in 2024, but we have already identified and capitalized on a significant market gap. As the first and only players in this niche in northern India, we’ve carved out a unique position. Despite being just one year old, we’ve grown rapidly and now proudly operate with a team of 100 dedicated professionals.

Q: How do you position yourself competitively against companies operating from the southern region of the country?

A: We compete with major players in the industry by focusing on a distinct regional advantage. Our counterparts primarily specialize in products like paprika and chili oleoresins, derived from chilies grown in Guntur. Their portfolio also includes curcumin, extracted from turmeric sourced mainly from Kerala and Karnataka, and piperine, a black pepper extract commonly found in Kerala, Sri Lanka, and Indonesia. Additionally, they deal in spice extracts such as nutmeg, cardamom, and clove, which are staples of these regions.

In contrast, our emphasis is on North Indian spices, giving us a significant edge in transportation costs. Moreover, proximity to the source locations allows us to offer the same quality products at a lower cost. This strategic advantage in logistics makes our offerings not just competitive but more affordable, reinforcing our position in the market.

Q: What is the shelf life of these products?

A: These products have a shelf life of 18 to 24 months, entirely natural and preservative-free. Under optimal storage conditions, particularly controlled temperature, they maintain their quality for the full duration of 24 months.

Q: Where do you envision your company in the next five to ten years?

A: Our goal is to become the world’s largest player in seed spice extracts. While the timeline—whether five or ten years—remains uncertain, our vision is clear. We are determined to establish ourselves among the leading manufacturers globally, driven by ambition and unwavering commitment.

Northern Extracts Transforming North Indian Botanicals into Global Food Solutions
Northern Extracts Transforming North Indian Botanicals into Global Food Solutions

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